Mediagenix

Mediagenix is a global leader in media business management solutions and the natural partner for the most diverse media companies seeking to optimize operations, boost content returns, and navigate this fast-paced industry with business agility. The business develops smart SaaS solutions to drive audience engagement and content lifetime value.

With a three-pronged approach —content strategy, content value management, and content scheduling - their Media Business Platform places efficient content lifecycle management at the core of the media business, effectively connecting the right content to the right audience profitably.

With the entry of Sofindev, Mdiagenix takes the next step in further expanding and staying at the forefront of innovation amid accelerating change in the global media landscape. This follows the appointment in 2020 of Fabrice Maquignon as the new CEO who is to lead the company to its breakthrough as a mature global player. This new step will also further strengthen Mediagenix in their efforts to continue to develop their products and services at the level where they anticipate the media companies’ need for greater flexibility, scalability and efficiency.